2022 CCMA Excellence in Student Media

General Innovation ( Community Colleges,More than 15,000 Students,Less than 15,000 Students)Back

  • Place Name: First Place
    Contestant Name: Mt. San Antonio
    Entry Title: Voices
    Entry Credit: Abraham Navarro, Jeffrey Dorsey, Deanna Theresa Hernandez, Clyde Austin Marty, Kristen Sanchez
    Judge Comment: Rarely is it that I’m moved by not just an article, but a shift in the focus of journalism. I am absolutely amazed by not just the concept but the execution and think this is something all schools should be doing. Bravo, congratulations for doing such an exceptional job, I look forward to reading many more Voices articles in the future!
  • Place Name: Second Place
    Contestant Name: Pepperdine University
    Entry Title: The Graphic Presents News Talks
    Entry Credit: Graphic Staff
    Judge Comment: It takes a lot for an organization to realize that the way its industry functions needs work, and you should be proud of the work you did to reach out to every group on campus to better cover their news and help them realize what proper news coverage is!
  • Place Name: Third Place
    Contestant Name: California State University Los Angeles
    Entry Title: Audience engagement during a pandemic: The UT steps up its digital game
    Entry Credit: Mia Alva, Zoe Little, Joshua Mejia, Tahiti Salinas, Catherine Valdez, Joshua Letona
    Judge Comment: A multi-platform attack in the post-COVID world is hard to pull off, but the synergy between the components is truly admirable. While the polling did not place in the social media category, it helped you reach third here as it bolstered the rest of your coverage. Well done.
  • Competition Comment: General Innovation is always the toughest category to judge as there are so many different ways organizations stand out, especially in this post-COVID world of ours. All the entrants did phenomenally, with a shoutout to the fourth place CSU Bakersfield for excellent coverage on their nascent TikTok account. Third place edged them out by devoting a more broad-spectrum transition away from the broadsheets, but the second and first place took approaches that I will be bringing to the staff and advisors at my alma mater. Pepperdine’s second place would have been a first place most years with their introspective look at what they provide as a news organization and how they can promote news literacy for the community, but they were outdone by a spectacular showing by Mt. San Antonio. For Mt. San Antonio, putting in the effort to train up embedded journalists to report on each and every edge community of their campus is fantastic and reminds me of the quality reporting brought in during the Vietnam and first Iraq wars. Rather than reporting the bloodshed, they gave a seat to underrepresented peoples, providing not just coverage but insight and color that is needed in every organization. Bravo to everyone, I look forward to following every effort you have all done.